Lead Generation can be used to generate a database of prospective users interested in a particular product or service. There are a few different ways lead generation can help your business.
Lead Generation Basics:
Loyalty programmes: Reward your customers for their loyalty to your brand. Allow them to redeem points that they accumulate through their continued purchases from your brand.
Newsletters: Providing a newsletter for your customers can help maintain interest in your brand. You are able to communicate new product releases, company updates and upcoming promotional offers. Keeping your customers informed
Sales Leads: Generate a database of consumers of similar products to further your reach and market mix.